Business Protection
A Necessity, Not a Luxury
Safeguard Your Business, Your People, and Your Legacy
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Running a business comes with enough risks—leaving your company unprotected shouldn’t be one of them.
Whether you’re a sole trader, growing SME, or established enterprise, having the right business protection in place is critical to ensuring continuity, stability, and peace of mind. It’s not just about life insurance—it’s about protecting the people who make your business thrive, the loans that keep it growing, and the ownership structures that shape its future.
Why Business Protection Matters
When the unexpected happens—illness, death, or incapacity—it doesn’t just impact families. It can dismantle a business.
That's why protection is essential, not just "nice to have."
Here’s what you need to think about:
Relevant Life Insurance: Tax-efficient cover for directors and employees. Pays out a lump sum if the insured dies while employed, outside the business, and often outside inheritance tax.
Key Person Insurance: What happens if your top sales director, CTO, or founder dies or becomes critically ill? This cover helps offset the financial impact.
Executive Income Protection: Keeps salaries covered for directors or key employees unable to work due to long-term illness or injury.
Business Healthcare Plans: Keep your people healthy, motivated, and able to access fast, quality treatment.
Business Loan Protection: Repays outstanding business loans if a key person dies or becomes terminally ill.
Shareholder/Partnership Protection: Helps surviving partners or shareholders buy back shares, so control stays with the business, not in the hands of heirs.
Please note: Tax treatment depends on individual circumstances and may be subject to change
Speak to an expertCommon Objections—And Why They Miss the Mark
“It’s Too Expensive”
Reality: Business protection can be surprisingly affordable, especially when structured tax-efficiently (e.g., Relevant Life). Delaying cover often costs more later, and the financial risk of being unprotected can be far greater than the monthly premium.
“My business is too small for that.”
Clarification: Even small businesses depend on key people, partners, or loans. Protection ensures your company can survive a crisis, repay debt, and stay in your control. In fact, smaller businesses may suffer more without a safety net.
“I don’t have time to deal with this now.”
Response: Putting protection in place is quicker and easier than most think, and the cost of delay could be far worse. A short conversation today can save months of stress down the line.
“Won’t this just complicate my taxes/accounts?”
Clarification: Many business protection policies—like Relevant Life or Executive Income Protection—can actually be tax-efficient and structured through your company. An advisor and accountant can work together to keep things clean and compliant.
“If something happens to me, my team can just run the business.”
Reality: That’s a big assumption. Even the most capable teams often need time, capital, and leadership to carry on. Business protection gives them the breathing space and financial support to do that.
“My spouse/business partner will sort things out if I’m gone.”
Clarification: Without clear legal and financial protection, like shareholder protection or loan cover, they may face delays, disputes, or forced sales. Protection ensures your wishes are funded and respected.
“I’m Single / I Don’t Have Family”
Clarification: Even if you’re not protecting dependents, business protection safeguards your company, colleagues, and debts. Plus, policies like shareholder protection ensure your estate is handled smoothly, without probate complications.
“I Get Cover Through Work”
Reality: Employer-provided PAYE benefits usually cap at 4x–6x salary, often aren’t portable, and don’t help your business survive the loss of you or a key team member. Private cover complements—not replaces—basic work benefits.
“I Already Have Personal Life Cover”
Clarification: That’s great, but business protection is a different need. It ensures your business can continue trading, pay its debts, and protect staff or investors. And if your health has changed since taking out cover years ago, now is the time to review and adjust.
“What Happens to My Mortgage If I Die?”
Clarification: If the mortgage is business-related and your personal or business estate is tied up in probate, it could delay repayment or asset release. Covering liabilities with life insurance simplifies and accelerates financial handover.
“I Don’t Understand Trusts or Probate”
Clarification: Using business protection through trusts can remove payouts from your estate, speeding up access for beneficiaries and avoiding inheritance tax. An advisor can help set this up clearly and correctly.
Bottom Line: Business Protection is About Responsibility
It’s not about fear—it’s about foresight.
You insure your equipment, your premises, your vehicles. Why wouldn’t you insure your people, profits, and leadership?
Let’s make sure your business—and everyone who relies on it—is protected, no matter what tomorrow brings.
Need help understanding your options?
Get in touch for a clear, personalised conversation—no jargon, no pressure. Just honest advice tailored to you and your business.
Speak to an expert